Sony Pictures Television

Press Release


SONY PICTURES TELEVISION NETWORKS LAUNCH PICTURE THIS APP FOR ANDROID AND IOS


 
New App Invites Users to Create and Share Their Own Images in Support of Global Environmental Campaign
 
Culver City, CA  — Sony Pictures Television Networks announced today the launch of a free app to help users capture and post images of a better world.   The app supports Picture This, the company’s global campaign on behalf of efforts to preserve and protect the environment.
 
The new Picture This app was developed by REDspace, known for their award-winning interactive design and development services, and is available for both iOS and Android smartphones and tablets.
 
Whether an urban garden, a person recycling unwanted items, or a clean waterway, users are encouraged to post images that show beautiful urban and rural landscapes that illustrate what a better world can look like and  efforts—big and small-- that can accomplish this.
 
“Through photo storytelling, we’re inviting everyone to capture and share images of a better place, a more sustainable community and a cleaner environment,” said Andy Kaplan, president of worldwide networks for Sony Pictures Television.
 
“Using our expertise to not only create revolutionary interactive experiences but also influence positive change in the world we live in? Well, it doesn’t get any better than that,” says Mike Johnston, REDspace’s President & CEO. “Especially when it involves working with an incredible collaborator like Sony Pictures Television, whose passion for inspiring others to work together and make a global impact is infectious.”
 
The Picture This campaign launched on September 28th, 2015 in 30 languages as an effort to bring attention to environmental issues in the networks’ footprint of 178 countries around the world.  Forty-five networks are participating, using their resources—from on-air and social media campaigns to community events—to bring attention to the issues affecting their regions, and together make a global impact.  Learn more at www.sptpicturethis.com.
 

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Contact:
Paula Askanas
Executive Vice President, Communications
paula_askanas@spe.sony.com
310-244-3790

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About Sony Pictures Television

Sony Pictures Television (www.sonypicturestelevision.com), a Sony Pictures Entertainment company, is one of the television industry’s leading content providers, producing and distributing programming worldwide in every genre and for every platform. In addition to one of the industry’s largest libraries of award-winning feature films, television shows and formats, Sony Pictures Television (SPT) boasts a current program slate that includes top-rated daytime dramas and game shows, landmark off-network series, original animated series and critically acclaimed primetime dramas, comedies and telefilms. In addition to its US production business, SPT has 18 wholly-owned or joint venture production companies in 11 countries and also maintains offices in 31 countries. SPT’s worldwide television networks portfolio includes 150 channel feeds available in 178 countries, reaching more than 1.3 billion cumulative households worldwide. SPT also creates original content for and manages the studio’s premium streaming network, Crackle. Additionally, SPT owns US production company Embassy Row and is a part owner of the cable channel Game Show Network (GSN). SPT advertiser sales is one of the premier national advertising sales companies and handles the commercial inventory in SPT’s syndicated series as well as the Rural Media Group and DoctorOZ.com.