Sony Pictures Television

Press Release


Sony Pictures Television to unleash horror gameshow format at MIPCOM
London, 1 October 2013. ITV2 has commissioned a brand new horror gameshow, Release The Hounds.
Created and produced by Sony Pictures Television’s UK joint venture, Gogglebox Entertainment, the new one hour format promises horror and humour with scream out loud moments. The UK version will launch as a special on ITV2 in late October and is hosted by UK TV and radio presenter Reggie Yates.
Release The Hounds was commissioned by Kate Maddigan, ITV's commissioning editor for entertainment and ordered for ITV2 by Angela Jain, ITV's director of digital channels and acquisitions. The executive producers are Adam Wood (Gogglebox) and Mat Steiner (Gogglebox).
Release The Hounds sees three unsuspecting contestants enter a forest at dusk, in a quest to unlock chests full of prize money. The not so fearless friends responded to an advert for the chance to win, but little do they know, in order to win big, they have to face the scariest challenges ever endured on TV. To locate the keys, the friends must enter a field of crucified scarecrows, descend beneath the floorboards in a deserted cabin, and read bedtime stories in the nursery from hell. But the ultimate challenge for them all is to out-run a pack of hounds, trained to guard the cash. If they manage to escape, the money belongs to them.  The show’s presenter is in communication from outside the forest, following the contestants’ progress throughout their fright night ordeal.
Angela Jain, ITV's director of digital channels and acquisitions, said: "Release The Hounds combines horror with a gameshow. It's genuinely scary and funny in equal measure and just perfect for Halloween."
Adam Wood, joint managing director of Gogglebox Entertainment said: “Release The Hounds dials the television scare-o-meter up to new levels. To escape with the money contestants not only have to overcome terrifying challenges but also the primeval fear of being chased – they deserve every penny they get!”
Wayne Garvie, chief creative officer, international production at Sony Pictures Television said: “Formats that really get audiences animated result from taking risks and defying boundaries - two qualities at the heart of development across our global production family. Release the Hounds is the perfect example of this spirit and we can’t wait to unleash it in Cannes next week.”



About Sony Pictures Television

Sony Pictures Television (, a Sony Pictures Entertainment company, is one of the television industry’s leading content providers, producing and distributing programming worldwide in every genre and for every platform. In addition to one of the industry’s largest libraries of award-winning feature films, television shows and formats, Sony Pictures Television (SPT) boasts a current program slate that includes top-rated daytime dramas and game shows, landmark off-network series, original animated series and critically acclaimed primetime dramas, comedies and telefilms. In addition to its US production business, SPT has 18 wholly-owned or joint venture production companies in 11 countries and also maintains offices in 31 countries. SPT’s worldwide television networks portfolio includes 150 channel feeds available in 178 countries, reaching more than 1.3 billion cumulative households worldwide. SPT also creates original content for and manages the studio’s premium streaming network, Crackle. Additionally, SPT owns US production company Embassy Row and is a part owner of the cable channel Game Show Network (GSN). SPT advertiser sales is one of the premier national advertising sales companies and handles the commercial inventory in SPT’s syndicated series as well as the Rural Media Group and